Rolex
Datejust 31
Oyster, 31 mm, Oystersteel and yellow gold
M278243-0028











To ensure the precision and reliability of its timepieces, Rolex submits each watch after assembly to a stringent series of tests. All new Rolex watches purchased from one of the brand’s Official Retail-ers come with a five-year international guarantee. When you buy a Rolex, the Official Retailer fills out and dates the Rolex guarantee card that certifies your watch’s authenticity.
The five-year guarantee which applies to all Rolex models is coupled with the green seal, a symbol of its status as a Superlative Chronometer. This exclusive designation attests that the watch has successfully undergone a series of specific final controls by Rolex in its own laboratories according to its own criteria, in addition to the official COSC certification of its movement.
Every Rolex is delivered in a beautiful green presentation box that is both protector and keeper of the jewel that nests inside it. As the presentation box is also a symbol of giving, it is important, if you are purchasing a gift, that the recipient’s first contact with their Rolex sets the stage for revealing what lies within.
Reference
278243
Model case
Oyster, 31 mm, Oystersteel and yellow gold
Bezel
Domed
Water-resistance
Waterproof to 100 metres / 330 feet
Movement
Perpetual, mechanical, self-winding
Calibre
2236, Manufacture Rolex
Power reserve
Approximately 55 hours
Bracelet
Jubilee, five-piece links
Dial
White mother-of-pearl set with diamonds
Certification
Superlative Chronometer (COSC + Rolex certification after casing)
Reference
278243
Model case
Oyster, 31 mm, Oystersteel and yellow gold
Bezel
Domed
Water-resistance
Waterproof to 100 metres / 330 feet
Movement
Perpetual, mechanical, self-winding
Calibre
2236, Manufacture Rolex
Power reserve
Approximately 55 hours
Bracelet
Jubilee, five-piece links
Dial
White mother-of-pearl set with diamonds
Certification
Superlative Chronometer (COSC + Rolex certification after casing)
Mother-of-Pearl Dial
This dial features diamonds in 18 ct gold settings. Mother-of-pearl is by its nature full of mystery and surprises. Depending on its origin, it can be pink, white, black or yellow. It differs in colour, intensity and structure according to the part of the shell from which it is extracted. At Rolex, mother-of-pearl is never artificially coloured. Instead, particular know-how and skill are devoted to simply highlighting its natural beauty and preserving the original hues. As all mother-of-pearl dials are unique pieces, an identical dial will never be found on another wrist.

Yellow Rolesor
Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster Perpetual collection.

The Jubilee bracelet
The design, development and production of Rolex bracelets and clasps, as well as the stringent tests they face, involve advanced high technology. And, as with all the components of the watch, aesthetic controls by the human eye guarantee impeccable beauty. The Jubilee, a supple and comfortable five-piece link metal bracelet, was designed and made especially for the launch of the Oyster Perpetual Datejust in 1945.

Model availability
All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.
Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.
Palladio Jewellers is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.


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604.685.3885
604.685.3851 (fax)
sales@palladiojewellers.com
Palladio Jewellers
900 West Hastings St.,
Vancouver, BC V6C 1E5
Monday to Saturday:
10am – 5:30pm
guidelines, you may be required to wait before
we can allow you access to our showroom.
604.685.3885
604.685.3851 (fax)
sales@palladiojewellers.com
Palladio Jewellers
900 West Hastings St.,
Vancouver, BC V6C 1E5
Monday to Saturday:
10am – 5:30pm
guidelines, you may be required to wait before
we can allow you access to our showroom.